App Localization can be explained in many different ways but the simplest meaning is adapting your app to a particular locality so the app will have the look and feel of that locality regardless of its language,culture,or location. The localization process may include some or all of the following: adapting the app language (translating or modifying the content to suit the taste of the locals),adapting graphics and UI according to cultural differences and customizing according to technical and legal requirements of the locality. A lot of the app developers choose to only localize the store page (adapting the preview video,translating the content and screenshots or even changing the screenshots to fit cultural differences),while leaving the app itself in its original state.
Category: ASO & Submission ,Analytics & Optimization
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