Localizing your app marketing efforts is a key success factor in many cases. Period. Why? Because others are doing it and your users, in certain markets, expect it. But localization is not an all-or-nothing deal. There are many aspects to consider, and within each aspect there are degrees to which you can take it. This [...] Read More
Have you had time to review part 1 of our ASO training? If not, now is the right time. While ASO includes many activities you can engage in, one of the main challenges around ASO relates to optimizing keywords for search results ranking purposes. Let’s dive in and see how we can optimize our keywords [...] Read More
No, we are not promoting any of the services mentioned here… we really went through the app marketer research. The ways to craft your engagement goals and plans were already covered in previous trainings. Now it’s time to start executing on them, by choosing the right service-providers to work with. You know, budget, value, ease [...] Read More
So, you've decided you need an engagement strategy, you are right! Now the question is which in-app events/activities should you use exactly? How to start taking actions that will uplift your revenues. Here you have a very practical training on how to build your engagement plan and campaigns If you haven’t yet read our engagement [...] Read More
You can’t win the game with downloads only. Period. That ship has sailed long ago. It’s the number of engaged users that will determine your level of success. Most app developers are not paying enough attention to user engagement, if at all. Those who do, are usually rewarded. Big time! Here’s how you crack the [...] Read More