We all know that the main challenges in the mobile app business is to get users to discover your app, get them hooked and get them to play by your business model, whether it’s to click on ads, buy the premium version, in-app purchases of virtual goods or anything else. Here is a close look [...] Read More
App data consumption was important in the past, but now with FB new acquisition, it becomes a question to re-visit: This week, Facebook announced that it has decided to acquire Onavo, a mobile data saving company. Unlike their predecessors at acquired Israeli companies Snaptu and Face.com, Onavo employees would now become Facebook's and keep their jobs. Facebook would use this [...] Read More